Peter Demée

Senior Vice President, Technology

As the Head of Technology, Peter is tasked with using technology to support the business goals of the Ad Council, collaborate with business and functional leaders to streamline operations, reduce costs, and make it easier for Ad Council’s sponsors, agency and media partners to do business with the organization.

Prior to joining the Ad Council, Peter served as Senior Vice President of Business Systems at Young & Rubicam, Inc. where he changed the role and perception of IT by transforming the landscape of enterprise applications and revamping IT governance and project management practices. Other past positions include J.D. Edwards, MTV Networks, and Viacom Entertainment.

Peter holds a B.S. in Computer Science and an MBA in Finance from St. John’s University. In addition, he is certified in the governance of enterprise IT (CGEIT) and is a project management professional (PMP).

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