Raising awareness and inspiring action for nearly 70 years

The Ad Council has endeavored to improve the lives of all Americans since first creating the category of public service advertising in 1942. From our earliest efforts including "Loose Lips Sink Ships" to the more recent "I am an American," Ad Council PSAs have been raising awareness, inspiring action and saving lives for more than 70 years.

Based on our long history of effecting positive change, our campaigns have inspired several generations of Americans. The ultimate goal is to ensure that future generations may likewise benefit.