Press Releases

Ad Council, Viacom and Get Schooled Partner to Motivate and Educate High School Students

October 8, 2015
New Research Shows that 83% of Students Want to Attend College but Only 51% Feel Prepared

MTV2 Gets '#Down2Adopt' Shelter and Rescue Pets During National Adopt-a-Dog Month

September 30, 2015
Kristen Bell and Charlamagne Tha God Lend Voices to New MTV2 Pet Adoption Campaign with the Ad Council, the Humane Society of the United States and Maddie's Fund

Former Major Leaguers & MLB Network Analysts Eric Byrnes, Mark DeRosa and Al Leiter Showcase the Importance of Being a Dad in New National Public Service Campaign

September 24, 2015
MLB Network Joins Ad Council and National Responsible Fatherhood Clearinghouse to Launch New Fatherhood Involvement PSAs

U.S. Department of Transportation and the Ad Council Kick Off Child Passenger Safety Week With Launch of New PSA Campaign

September 15, 2015
New PSAs Urge Parents to Protect Their Child’s Future at Every Stage of Life

National Preparedness Month Kicks Off on September 1st

September 1, 2015
FEMA and Ad Council Release New Ready Campaign PSAs Highlighting the Importance of a Family Emergency Communication Plan

Local Broadcast TV's "Project Roadblock" Drunk Driving Prevention Campaign is Helping to Save Lives

August 17, 2015
New Findings Suggest that Partnership between TVB, NHTSA and the Ad Council Has Contributed to a Reduction in Drunk Driving Fatalities during the Holiday Season

Ad Council, Futures Without Violence and YouTube Star Meghan Rienks Partner to Prevent Teen Dating Violence

July 14, 2015

To help prevent teen dating abuse throughout the country, Futures Without Violence and the Ad Council today launched a new mobile-first campaign as part of their “That’s Not Cool” public service effort.  The national campaign aims to empower teens to set their own boundaries in their relationships when communicating through digital and social media. YouTube Creator Meghan Rienks is joining the effort as part of the Ad Council’s Creators for Good program with new exclusive video content that will be distributed to her more than 1.7 million subscribers.

Ad Council Announces David Christopher, CMO of AT&T Mobility, as New Board Chair

July 6, 2015

David Christopher, the Chief Marketing Officer of AT&T Mobility, has been named Chair of the Board of Directors of the Ad Council. He succeeds Laura Desmond,Global CEO of Starcom MediaVest Group. Christopher will be Board Chair through June 2016 when he will be succeeded by David Kenny, Chairman and CEO of The Weather Company.

The Ad Council’s Love Has No Labels Is Honored at 2015 Cannes Lions Festival

July 1, 2015
With More than 110 Million Views, the Campaign Created Pro Bono by R/GA Receives Eight Awards Across Key Categories

Ad Council and Futures Without Violence Launch New Campaign to Engage Men in the Effort to Prevent Violence Against Women

June 16, 2015
New PSAs, Featuring the Voice of Forest Whitaker, Support Findings that 89 Percent of Men Surveyed Think They Should Talk to Boys About the Issue, but Only 37 percent Have Had the Conversation

Winners of the Fourth Annual Project Yellow Light Video Contest Announced

May 6, 2015
U.S. Department of Transportation Partners with the Ad Council to Promote Peer-Produced Videos on the Dangers of Distracted Driving

Ad Council Calls for User-Generated Content Following Viral Success of “Love Has No Labels” Video with More Than 100 Million Views

May 5, 2015
Social influencers and activists from Niche, Reelio, and join the movement by creating original content

Ad Council Joins USAID’s Center for International Disaster Information to Encourage Support for Earthquake Relief Efforts in Nepal

April 29, 2015
TV, Print and Digital Ads Communicate the Importance of Financial Donations to Disaster Relief Efforts

Ad Council Announces Creators for Good, A Partnership with Leading Digital Content Companies, Google and Top Creators to Benefit Social Causes

April 27, 2015
Creators including Grace Helbig, Joey Graceffa, Meghan Rienks, iJustine, and The Fine Bros to address social issues such as bullying and teen dating violence prevention
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