Food Safety Education

Food Safety Education

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  • TV

    Food Safety Education - Funky Chicken :30

    Part of the USDA and Ad Council’s Food Safety Education campaign, these PSAs aim to raise awareness about the risks of foodborne illness. They educate consumers, especially parents, to take specific actions to reduce their personal risk through safe food- handling steps. Through depictions of dancing E.coli and Salmonella microbes, the campaign reminds consumers that the foodborne pathogens they can’t see, can still hurt them, so it’s crucial to practice food handling behaviors in their kitchens. All campaign elements direct audiences to visit FoodSafety.gov where they can find more food safety resources.

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  • TV

    Food Safety Education – Mosh :30 (Spanish)

    Part of the USDA and Ad Council’s Food Safety Education campaign, these PSAs aim to raise awareness about the risks of foodborne illness. They educate consumers, especially parents, to take specific actions to reduce their personal risk through safe food- handling steps. Through depictions of dancing E.coli and Salmonella microbes, the campaign reminds consumers that the foodborne pathogens they can’t see, can still hurt them, so it’s crucial to practice food handling behaviors in their kitchens. All campaign elements direct audiences to visit FoodSafety.gov where they can find more food safety resources

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  • TV

    Food Safety Education - Clean :30

    1 in 6 Americans will get sick from food poisoning this year. Food poisoning (also referred to as foodborne illness) is a serious public health threat in the United States. In fact, the Centers for Disease Control and Prevention (CDC) estimates that 48 million people get food poisoning each year, resulting in roughly 128,000 hospitalizations and 3,000 deaths. Children, the elderly, and those with weakened immune systems are especially at risk of contracting food poisoning, but there are practical steps that families can take at home to help reduce their risk of getting sick. The new Food Safe Families PSAs work in tandem to illustrate safe food handling tips in a variety of ways to convey that food poisoning is a relevant issue today. Humorous television vignettes illustrate that safe food handling doesn't have to be over the top, while serious radio spots emphasize the consequences of food poisoning in a relatable way. Striking print and web banner headlines provoke consumers to question their food safety steps and seek more information at FoodSafety.gov. All of the PSAs encourage audiences to visit http://www.foodsafety.gov/ where they can learn safe food handling tips, ask food safety questions, and stay informed of the latest food recalls.

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  • TV

    Food Safety Education - Bacteria BBQ

    http://www.foodsafety.govRoughly 1 in 6 Americans get sick from food poisoning each year.The new PSAs work in tandem to illustrate safe food handling tips, and to convey that food poisoning is a relevant issue. All of the PSAs encourage audiences to visit FoodSafety.gov where they can learn safe food handling tips, ask food safety questions, and stay informed of the latest food recalls.

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  • BBQ Safety Inforgraphic
    Social

    BBQ Safety Inforgraphic

    BBQ Safety Inforgraphic
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  • Thanksgiving Food Safety Infographic
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    Thanksgiving Food Safety Infographic

    Thanksgiving Food Safety Infographic
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1 in 6 Americans get sick from food poisoning, resulting in roughly 128,000 hospitalizations and 3,000 deaths each year

Overview

Food poisoning (also referred to as foodborne illness) is a serious public health threat in the United States. In fact, the Centers for Disease Control and Prevention (CDC) estimates that 48 million people get food poisoning each year, resulting in roughly 128,000 hospitalizations and 3,000 deaths. Children, the elderly, and those with weakened immune systems are especially at risk of contracting food poisoning, but there are practical steps that families can take at home to help reduce their risk of getting sick.

The new English and Spanish PSAs raise awareness about the risks of foodborne illness and educate consumers, especially parents, to take specific actions to reduce their personal risk through safe food- handling steps. Through depictions of dancing E. coli and Salmonella microbes, the campaign reminds consumers that the foodborne pathogens they can't see, can still hurt them, so it's crucial to practice food handling behaviors in their kitchens. All campaign elements direct audiences to visit www.FoodSafety.gov where they can find more food safety resources.

An online recipe tool that allows users to upload their favorite recipes and have the critical food safety steps automatically included is also available on www.Foodsafety.gov

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