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Home > About > Best Practices > Online Contests
Online Contests
July 2010
This briefing covered how online contests and challenges are a great way to engage your audience and create one-on-one relationships for your social issue or organization. Panelists discussed how to get started, the costs associatied, how to track the ROI, and how to promote and integrate contests with your other communications channels.
Presentations:
- Ramya Raghavan, Nonprofits & Activism Manager, YouTube
- Nataki Clarke, Vice President, Marketing, Digital Strategy & Operations, AARP
- Anika Davis, Director, Corporate Development, The National Park Foundation
- Lisa Feldberg, Vice President, Business Development, ePrize
