Youth HIV/AIDS Awareness National Institute on Drug Abuse
Behaviors associated with alcohol and drug abuse are one of the largest factors in the spread of HIV infection in the United States. This is because drugs disrupt the parts of the brain that people use in decision making. Every day in America, about 10 young people are diagnosed with HIV/AIDS, and African Americans are disproportionately affected by the epidemic. Rates for African American females are 19 times the rates for white females, underscoring the need for programs targeting females in racial/ethnic minority populations. Drugs + HIV: Learn the Link was created to educate these target populations about the link between drug abuse and HIV infection. Viewers/readers are directed to www.hiv.drugabuse.gov for more information.		FOR MORE INFORMATION, CONTACT: Jan Lipkin, Acting Chief, Public Information & Liaison Branch, National Institute on Drug Abuse, 6001 Executive Boulevard, Room 5213, Bethesda, MD 20892-9561 Phone: (301) 594-6848 Email: jlipkin@hiv.gov AD AGENCY: IQ Solutions, Inc. WEBSITE: www.hiv.drugabuse.gov AVAILABLE MATERIALS: TV, PRINT, WEB BANNERS, OUTDOOR
Catholic Campaign for Human Development
Since 2000, the number of Americans living in poverty has risen every year. Today, 37 million people—one out of every eight Americans—are living below the poverty line. Yet, despite the alarming incidence, there is hope for the future, as this integrated campaign movingly portrays. Across the U.S, community-based solutions are growing, building and helping poor and low-income people to break the cycle of poverty for good. Entitled “Portraits of Hope,” this PSA campaign was produced by the Catholic Campaign for Human Development, which for 35 years has funded more than 4,000 communitybased self-help projects across the nation that, together, are proving that we can end poverty in America—and everyone can do something to help.		FOR MORE INFORMATION: CCHD (Catholic Campaign for Human Development) Barbara Stephenson, Director of Communications 3211 4th Street, NE, Washington, DC 20017-1194 Phone: (202) 541-3364 Fax: (202) 541-3329 E-Mail: bstephenson@usccb.org AD AGENCY: Crosby Marketing Communications, Annapolis, Maryland WEBSITES: www.povertyusa.org, www.pobrezausa.org AVAILABLE MATERIALS: TV, RADIO, MAGAZINE, NEWSPAPER SPANISH: TV, RADIO, MAGAZINE, NEWSPAPER
Energy Efficiency ‘Super Powers’ Alliance to Save Energy
Perhaps Super Heroes with Super Powers can come to the rescue as our nation battles high energy prices, galloping demand, tight supplies, increased pollution and energy security threats. With the Alliance to Save Energy’s humorous Super Powers TV and radio PSAs, you can help consumers lower their energy bills and the nation reduce its energy use and pollution. Tall, blonde, buff, live-action Super Heroes use their misguided energy-saving Super Powers to cook a turkey with laser vision glasses and light up a room without electricity. Neighbor Bob demonstrates that average people have the real Super Powers to save money, energy and the planet. Radio PSAs spotlight a Super Heroes training camp. The 501(c)3 alliance of business, government, environmental and consumer leaders promotes energy efficiency worldwide. Its campaign website— www.ase.org/consumers—offers extensive tips to lower your energy bills.		FOR MORE INFORMATION: Rozanne Weissman, Director of Communications and Marketing, Alliance to Save Energy, 1200 18th St NW #900, Washington, DC 20036 Phone: (202) 530-2217; E-Mail: rweissman@ase.org AD AGENCY: The Creative Studio of Ogilvy Public Relations Worldwide WEBSITE: www.ase.org/superpowers AVAILABLE MATERIALS: TV (:60, :30, :15), RADIO (:60, :30)