» Public Service Events Calendar
» Ad Council Contacts
Featured Campaigns Current Campaigns Endorsed Campaigns Making A Difference PSA Central
In addition to its own campaigns, the Ad Council also reviews campaigns created outside its auspices. PSAs for Endorsed Campaigns do not bear the Ad Council logo and are not distributed by the Ad Council. Please call or write to the contacts listed below to receive media materials for the campaigns. For more information, please visit www.adcouncil.org/np.

Arbor Day Foundation
The Nature Explore program is inspiring young children to go outside and experience positive connections with nature, opening up a whole new world of wonder that many of today’s children are missing.

The set of PSAs includes all lengths for children’s programming and all lengths for general audiences. The important message of discovering nature is told by charming young children as they share visually captivating scenes of playing and dancing under a canopy of trees, an up-close inspection of a caterpillar, and even discovering the fun of getting dirty playing outside.

The Nature Explore program is a collaborative project of the Arbor Day Foundation and Dimensions Educational Research Foundation. Ongoing research shows that positive, age-appropriate experiences with nature provide children with profound and lasting developmental benefits. Nature Explore resources are available at www.arborday.org.

When you air this important PSA, you’ll be inspiring the next generation of tree planters, their families, and their educators.

AVAILABLE MATERIALS: TV (:60, :30, :20, :15, and :10) for children’s programming and for general audiences
FOR MORE INFORMATION, CONTACT: Mark Derowitsch; (888) 448-7337, Fax: (402) 474-0820 / E-MAIL : mderowitsch@arborday.org / Website: www.arborday.org


U.S. Fund for UNICEF
Safe water is fundamental to human life — yet more than 1 billion people do not have access to it. The tragic result: more than 1.5 million children under five die each year.

More children die from water-related illnesses than from war, famine, and natural disaster combined.

The lack of clean, safe water also deepens poverty, drains productivity, and keeps children out of school.

UNICEF works in over 150 countries and is widely recognized the world over for its expertise in providing access to clean, safe water. This Water PSA Campaign aims to increase audience awareness of water issues and garner the support crucial so that we can do whatever it takes to save a child. Viewers are directed to visit www.unicefusa.org for more information.

AVAILABLE MATERIALS: TV
FOR MORE INFORMATION, CONTACT: Mia Drake Brandt, Director of Communications, U.S. Fund for UNICEF, 125 Maiden Lane, 10th Fl., New York, NY 10038; (212) 922-2624, Fax: (212) 779-1679 / WEBSITE : www.unicefusa.org