iHeart Media Supports Project Yellow Light (2017)

DESCRIPTION: 

iHeart Media gets behind Texting & Driving Prevention in a big way to help support the campaign's Project Yellow Light contest. The contest calls upon high school and college students to submit PSAs to help raise awareness among their peers about the dangers of distracted driving. The winners are awarded scholarships and have their creative air nationally as part of the Ad Council's campaign. Clear Channel Outdoor helps announce the winners at an event in Times Square. iHeart Radio provided scholarships as well and airs the winning radio spots across their 850 radio stations nationally. 

PRESS:

Boston Globe: UMass duo have a winning message about unsafe texting

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