
For more than 75 years, Smokey Bear has protected our forests and promoted wildfire prevention. His powerful message, “Only you can prevent wildfires,” is at the heart of America’s longest-running PSA campaign.
Smokey’s message remains relevant today, as nearly nine out of ten wildfires nationwide are caused by humans and can be prevented. Additionally, during these unprecedented times, spending time outdoors has never felt more valuable. Whether we’re passing the time in public lands or in our own backyards, we all have a role to play in keeping our safe places safe by acting responsibly and doing our part to help prevent wildfires.
For more information on wildfire prevention, visit SmokeyBear.com.
Smokey’s message remains relevant today, as nearly nine out of ten wildfires nationwide are caused by humans and can be prevented. Additionally, during these unprecedented times, spending time outdoors has never felt more valuable. Whether we’re passing the time in public lands or in our own backyards, we all have a role to play in keeping our safe places safe by acting responsibly and doing our part to help prevent wildfires.
For more information on wildfire prevention, visit SmokeyBear.com.
Sponsors
U.S. Forest Service, National Association of State Foresters
Agencies
FCB West, FCB NY, Amplifier, Illustration Division
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Out Of Home
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Smokey is Within - Geared Up Granny
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Smokey is Within: Avoiding Sparks
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Smokey is Within - Geared Up Granny
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