86 percent of dads spend more time with their children today than their own fathers did with them. However, a majority of dads (7 out of 10) also reported that they could use tips on how to be a better parent.
In an effort to decrease human-caused wildfire, the Ad Council, the U.S. Forest Service and the National Association of State Foresters launched new digital-first videos and artwork inspired by beloved Smokey Bear posters, that feature lesser known fire starts.
To build public awareness of lung cancer, the American Lung Association’s LUNG FORCE initiative has partnered with the Ad Council and ad agency Hill Holliday to launch the first national public service advertising (PSA) campaign to educate Americans about a lung cancer screening for those at high risk.
2 in 5 households headed by Americans age 55-64 have no assets saved for retirement. To help address this savings shortfall, our Saving for Retirement campaign empowers people to take control of their financial futures.
More than half (63%) of male caregivers are the primary caregiver for their loved one, and the majority of employed male caregivers juggle caregiving with working 40 or more hours per week.
Grads of Life. Opportunity Youth are a motivated, resilient pool of untapped talent who will be unstoppable in their jobs like they’re unstoppable in life. Hiring managers can discover new ways to develop great talent at GradsofLife.org.
Donate Stuff. Create Jobs. Goodwill channels 85.8% of sales revenue from donated goods to provide job training and employment placement services.
With over 40 million family caregivers in the U.S., the Caregiver Assistance campaign aims to raise awareness of AARP’s Caregiving Resource Center.
Haiti, the Bahamas, and the Southeastern United States have recently experienced destructive winds, heavy rainfall, and dangerous storm surges from Hurricane Matthew. As communities start to rebuild, the need for relief is great.
In the U.S., one in five children struggles with learning and attention issues. With the right strategies and support, parents can help children unlock their strengths and thrive in school and in life.
We'd Do Anything For Kids. Nearly 13 million children struggle with hunger in the United States. This new campaign encourages viewers to visit FeedingAmerica.org to support the Feeding America nationwide network of food banks and join the fight to end hunger in America.
The latest series of PSAs in this award-winning campaign encourage prospective parents to consider adopting older teens from foster care, as older youth have lower adoption rates than younger children, and they often wait longer to be adopted.
I Am A Witness. 90 percent of teens ages 12-17 who have witnessed some form of online cruelty say they have ignored mean behavior on social media.
Reducing Food Waste. Each year, 40 percent of food in the United States goes to waste. This translates to $162 billion in wasted water, energy, fertilizers, cropland, and production costs.
High Blood Pressure Awareness. About one in three American adults are living with high blood pressure. Unfortunately, only half of these individuals have their condition under control.
Meals on Wheels Volunteer Recruitment. With 1 in 6 seniors facing the threat of hunger, Meals on Wheels has a pressing need to recruit new volunteers.
Identify a select number of significant public issues and stimulate action on those issues through communications programs that make a measurable difference in our society.
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This campaign raises awareness of adoption of children from foster care and drives prospective parents to AdoptUSKids.org to learn more and start the adoption process. Since the campaign launched in 2004, more than 37,600 families have registered to adopt.
Today is National Thrift Shop Day, a day where we celebrate the incredible art of thrifting. For the uninitiated, thrift shopping is a fantastic way to buy used clothes, furniture, […
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Project Yellow Light is an annual scholarship competition for high school juniors and seniors and college students that promotes awareness of the dangers of texting and driving. Every year, we’re […
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