Stay in the know
Check out our AdLibbing blog, view our latest press releases, and sign up for our newsletters to keep up on all the latest industry news.
5 Ways To Find Inspirational News And Mobilize People During the Pandemic
This story, 5 Ways Marketers Can Mobilize and Find Inspiration During the Pandemic, was originally published by Adweek.
April 6, 2020
Dr. Alfiee M. Breland-Noble (known professionally as Dr. Alfiee) is a pioneering psychologist, scientist, author and media contributor. As founder of The AAKOMA Project 501c3, she envisioned and built The AAKOMA Project into a thriving Woman of Color led, million-dollar mental health nonprofit.
April 28, 2022
Over the last couple of years, many of us have grown even more reliant on digital platforms for connection and community. How we communicate on an interpersonal level, however, doesn’t always correlate with how we want to hear from the companies and organizations we follow on social media, especially in times of crisis.
April 19, 2022
Fahad Khawaja is the founder of Hue, a community-centered 501c3 nonprofit organization built to amplify voices, increase visibility and pave career paths for BIPOC (Black, Indigenous and People of Color) talent—both by directly supporting that talent and by nurturing talent pipelines for employers. Hue’s recent report, Unsafe, Unheard, Unvalued: A State of Inequity, followed up on last year’s inaugural data to show that during the ongoing COVID-19 pandemic, BIPOC employees suffered job loss and financial hardship three times the rate of their white counterparts. We talked to Fahad about how and why he founded Hue, how its mission has evolved, and the best advice he has ever received.
April 11, 2022
On Wednesday, March 11, 2020, the World Health Organization declared COVID-19 a global pandemic, and the Ad Council immediately closed its offices—and sprang to action.
April 4, 2022
It can be challenging as a college student to imagine a career beyond roles that reflect the exact title of your major. For many students also living their college experience amidst the pandemic, a national racial reckoning, global humanitarian crisis and increasing climate concerns, it can be even more perplexing to consider how you might discover a career that allows you to have a real positive impact on the world we’re inheriting.
March 30, 2022
Dr. Regina Miranda is a professor of psychology at Hunter College, where she directs the Laboratory for the Study of Youth Cognition and Suicide, and she is also a faculty member in the doctoral program in health psychology and clinical science at The Graduate Center of the City University of New York. She cofounded and directs the Youth Suicide Research Consortium, which seeks to increase diversity in youth suicide research. As an advisor for the Ad Council’s Sound It Out campaign, Dr. Miranda is an expert voice that helps parents and caregivers have meaningful conversations about emotional wellbeing with their middle schoolers.
March 28, 2022
According to a recent study, two out of every five global consumers feel they aren’t fully represented by who they see represented in advertising. And this lack of inclusive representation cuts across many categories, including age, gender, race and ethnicity, sexual orientation, body shape and ability. Not only do people not see themselves, but we know that the images we see can contribute to implicit bias, reinforcing assumptions and stereotypes.
March 9, 2022
The marketing and advertising world has become consumed with talk of NFTs and how businesses can tap into the brave new world of art, commerce and blockchain. But what are these mysterious items and how can they potentially be leveraged in the nonprofit sector?
March 2, 2022
News & Press Releases
Lung Association Turns Nation Turquoise to Raise Awareness for Lung Cancer, Launches Campaign to Promote Lifesaving Screening
CHICAGO, IL, May 10, 2022 – This week, the American Lung Association’s LUNG FORCE initiative is celebrating Turquoise Takeover to raise awareness about lung cancer, the nation’s leading cancer killer. As a part of the important observance, the organization, together with the Ad Council and creative agency Hill Holliday, released A Hope Story, a new public service announcement campaign to raise awareness of lifesaving lung cancer screening.
May 10, 2022
NEW YORK, NY, April 29, 2022 — The Ad Council, America’s leader in using the power of communications to drive social change, elected 21 new members to its Board of Directors during its spring meeting held yesterday with both virtual and in-person elements. The non-profit organization’s Board is chaired by Linda Yaccarino, Chairman, Global Advertising and Partnerships, NBCUniversal. Vice Chairs include Jacki Kelley, CEO, Americas, dentsu, and Diego Scotti, Executive Vice President and Chief Marketing Officer at Verizon.
April 29, 2022
PSA Featuring TODAY’s Anchors to Debut on Super Bowl Sunday
February 11, 2022
New Study Reveals Most Americans Look to Medical Professionals for Trusted Information on Social & Societal Issues, After Family
“Who Do We Trust With Our Lives?: The Trusted Messenger Study” is the First Public Report from the Newly Formed Ad Council Research Institute
February 3, 2022