Our Committees
Our influential network of partners play an instrumental role in shaping the Ad Council's work. Members of the committees generously donate their time to continually raise the bar for our standard of excellence.
Advisory Committee on Public Issues
The Advisory Committee advises the Ad Council on the nation’s most pressing social issues of the day.
Campaign Review Committees
The Campaign Review Committees are a highly curated group of senior-level creatives, strategists, and heads of innovation who volunteer their time to help us solve some of the country’s most critical social issues.
Diverse Leaders Group
The Diverse Leaders Group works to engage diverse industry leaders in the Ad Council’s work.
User Experience Committee
Our User Experience (UX) Committee assists the Ad Council in releasing and optimizing best-in-class digital products to support our campaigns.
Other Committees
The Emerging Media & Technology Committee is a select group of visionary leaders from the marketing ecosystem who lead emerging media and technology at their companies and are committed to helping the Ad Council drive impact across our social impact campaigns.
The Media Advisory Committee is responsible for ensuring all Ad Council campaigns achieve the highest standard of strategic excellence. Consisting of thought leaders and experts across the media ecosystem, this group’s goal is to ensure the media model for each campaign leverages the innovation, media inventory, resources, and assets of our partners to drive action.
The Research Committee is committed to improving the social impact of Ad Council campaigns through effective research and insightful consultation. This committee consists of senior-level leaders in market research, advertising research, academia, and nonprofits.
The Trade Association Advisory Committee
The Ad Council's Trade Association Advisory Committee comprises executives from trade associations representing every sector of the media ecosystem. Members offer insights and perspectives on the challenges and opportunities facing their industries, serve as a sounding board for new ideas, and provide guidance on the best way to effectively engage their membership in the ultimate service of amplifying Ad Council campaigns to drive meaningful impact in their respective industries.
The Media Advisory Committee is responsible for ensuring all Ad Council campaigns achieve the highest standard of strategic excellence. Consisting of thought leaders and experts across the media ecosystem, this group’s goal is to ensure the media model for each campaign leverages the innovation, media inventory, resources, and assets of our partners to drive action.
The Research Committee is committed to improving the social impact of Ad Council campaigns through effective research and insightful consultation. This committee consists of senior-level leaders in market research, advertising research, academia, and nonprofits.
The Trade Association Advisory Committee
The Ad Council's Trade Association Advisory Committee comprises executives from trade associations representing every sector of the media ecosystem. Members offer insights and perspectives on the challenges and opportunities facing their industries, serve as a sounding board for new ideas, and provide guidance on the best way to effectively engage their membership in the ultimate service of amplifying Ad Council campaigns to drive meaningful impact in their respective industries.