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New York, NY, March 17, 2020 -- In response to the COVID-19 pandemic, the Ad Council is working in collaboration with the White House, Centers for Disease Control and Prevention (CDC), U.S. Department of Health and Human Services (HHS), and major media networks to launch a series of national public service ads (PSAs) and multi-channel content to provide critical and urgent messages to the American public. The creative assets focus on reaching high-risk populations and the general public with messages around social distancing, personal hygiene and mental health. The PSAs direct audiences to visit www.coronavirus.gov, a centralized resource that includes up-to-date information on the crisis.

Each year, the flu causes tens of millions of illnesses, hundreds of thousands of hospitalizations and tens of thousands of deaths in the United States. Getting an annual flu shot is the best way to reduce the risk of severe illness.

The Flu Vaccination campaign encourages Americans aged 6 months+ to get a flu shot to protect themselves, their loved ones, and their communities against the flu. PSAs direct audiences to GetMyFluShot.org for more information, including where to get a flu shot.

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