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New PSAs Work to Empower the Two-Thirds of American Women Who Believe They are Unlikely to Achieve Financial Security in Retirement

New PSAs from Ad Council and Alzheimer’s Association Remind Families to Discuss Cognition Concerns Early

This Suicide Prevention Month, Brady and the Ad Council Launch “Service Never Stops” PSAs from Facebook Creative Shop and Gig Line Media

On the heels of the IPCC’s latest report, new campaign responds to research finding that 60% of Americans are concerned about climate change, but only 14% talk about it often

Campaign taps creators Anna Wannquist, Donovan Beck, Jamie Grace, Maleah Whitten, Phillip Vu, Pink Sweat$, Sedona Prince, and Tessa Violet to encourage friends to start and continue conversations about mental health this September

Industry veteran will lead the Ad Council’s diversity, equity and inclusion efforts

Ahead of Father’s Day, Latest PSAs Inspire Dads to Feel More Confident and Involved as Parents

High School and College Students Will Have Winning TV, Radio and Billboards Displayed Nationally

Purpose-driven marketing is a strategy used by an organization to center its external communications efforts around a social cause that aligns with its core values. The goal of purpose-driven marketing is for an organization to develop a deeper rapport with their consumer base by creating authentic connections based on shared values.

NEW YORK, NY, April 29, 2021 – When your child can’t find the words, help them find the lyrics. Today, the national Sound It Out campaign launches with a new album and resources to help parents and caregivers have meaningful conversations about emotional wellbeing with their middle schoolers. The songs will be available across all major streaming platforms and can be heard on the campaign website at SoundItOutTogether.org, which also offers free expert-vetted resources to guide conversations.

Together with Complex Networks, the Ad Council, CDC launch shareable safety tips, as COVID-19 cases continue to rise throughout the country

National integrated effort, created by dentsumcgarrybowen, to provide information and resources at new Coping-19.org website that will help Americans address mental health challenges

Hayley Romer, Chief Revenue Officer and Publisher of The Atlantic, is Named Secretary of the Board