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Allen Media Group (AMG) received the 2023 Catalyst Award for their outstanding support of Ad Council public service campaigns over the past year, particularly their dedication to the anti-buzzed driving campaign, Project Roadblock.

The campaign launches “Whatever Gets You Talking,” a music video featuring rapper Akinyemi, pop icon Meghan Trainor and music and digital stars Addison Rae, Avery Cyrus, Bryce Xavier, James Henry, The McFarlands, Molly Burke, mxmtoon and brothers Zach Valentine and Pat Ramirez

This article was updated on: 11/19/2021

Esteemed senior marketing and media executives join the organization’s leadership to drive impact on the country’s most pressing social issues

The month-long partnership marks the campaign’s and the Ad Council’s first-ever video game collaboration featuring an in-game integration