Emerging Media & Technology Case Studies
We match the right cause with next-gen partners to create powerful campaigns that inspire action and improve lives. From immersive experiences and AI to AR/VR/XR and autonomous tech, we collaborate with leaders across emerging media to bring social impact to life in bold, innovative ways. Every company is different — and so is every partnership. See how our partners are integrating purpose into the future of technology.
A Moving Message for a Life-Saving Habit
How autonomous robots brought the Heatstroke Prevention campaign directly into high-traffic Miami neighborhoods.
This partnership showed how an emerging mobility platform can become measurable public service media.
This partnership showed how an emerging mobility platform can become measurable public service media.
AI-Powered Media Solution for Adult Mental Health
How Kargo's Karlo platform helped Love, Your Mind Sports increase awareness and ad recall to help reach adults who are hesitant to receive mental health care.
Can AI-powered audience intelligence help social cause campaigns connect with hard-to-reach audiences? Karlo proves it's possible.
Can AI-powered audience intelligence help social cause campaigns connect with hard-to-reach audiences? Karlo proves it's possible.
AI for Good: Expanding Access to Youth Firearm Injury Prevention Resources Through Conversational AI
The Ad Council partnered with Microsoft, DEPT® and RSM to launch an AI-powered chatbot that helps users navigate trusted resources and start productive conversations about youth firearm injury prevention.
This study explores how AI-powered tools can help audiences discover trusted resources and guidance.
This study explores how AI-powered tools can help audiences discover trusted resources and guidance.
The Ad Council partners with Sustainable Skylines, using drones to raise awareness about the dangers of buzzed driving
FAA-approved intelligent hybrid drones tow full-size advertising banners along the Miami Beach skyline over Thanksgiving weekend, delivering this impactful message during one of the busiest travel periods of the year.
This case study explores how innovative aerial media can amplify public service messaging, combining sustainability and visibility to engage audiences during high-impact moments.
This case study explores how innovative aerial media can amplify public service messaging, combining sustainability and visibility to engage audiences during high-impact moments.
Autonomous Delivery Robots Inspire UCLA and University of Utah Students
Huntsman Mental Health Institute and Ad Council Partner with Nickelytics and Starship Technologies for “Love, Your Mind” Campaign.
This case study illustrates how emerging media formats—like autonomous delivery robots—can spark meaningful engagement, delivering high-impact impressions and inspiring deeper audience connection.
This case study illustrates how emerging media formats—like autonomous delivery robots—can spark meaningful engagement, delivering high-impact impressions and inspiring deeper audience connection.
Innovative Sidewalk Robots Deliver An Inspiring Message To D.C. Residents: ‘Help Pets And Their Families Stay Together.’
Ad Council Partners with Nickelytics and Kiwibot to activate autonomous delivery robots for “Pets and People Together” Campaign in Washington DC.
This case study showcases how autonomous delivery robots can transform everyday moments into opportunities for social impact, driving awareness and engagement through hyperlocal, tech-enabled storytelling.
This case study showcases how autonomous delivery robots can transform everyday moments into opportunities for social impact, driving awareness and engagement through hyperlocal, tech-enabled storytelling.
Partner With Us
Our capabilities are broad and the opportunities for collaboration are limitless. We’d love to partner with you to craft a powerful story that elevates your brand and amplifies our shared campaigns. Together, we can create custom solutions that bring meaningful social impact to life on your platform.