Audio Case Studies
Audio platforms—from terrestrial radio to streaming services to podcasts—offer intimate, high-frequency touchpoints with listeners. These case studies explore how campaigns used custom spots, branded integrations, and/or live reads to build emotional resonance and drive action.
When You Can’t Say It, Play It
Sound It Out and Amazon use music to cultivate mental health conversations between parents and their children.
Reaching 257 million people generating over 26 million song shares, this case study demonstrates the power of music to foster meaningful connections between parents and children when it comes to mental health.
Reaching 257 million people generating over 26 million song shares, this case study demonstrates the power of music to foster meaningful connections between parents and children when it comes to mental health.
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