Impact
Although most Americans can recite Ad Council slogans, our public service ads aren't just memorized, they mobilize. The results of our campaigns testify to the power of Ad Council’s messages.
The Foreclosure Prevention Assistance campaign has motivated struggling home owners across the country to receive free mortgage assistance.
Real Stories
Emergency Preparedness
After seeing a ready.gov billboard Tennessee Native Evonne Richards was able to prepare for a disaster.
Case Studies & Best Practices
GED Achievement
More than 34.6 million adults in the United States do not have a high school diploma. The Ad Council partnered with The Dollar General Literacy Foundation to encourage individuals to obtain their GED®. Since the launch of the campaign, 40% of respondents reported that they are either currently taking steps to get a GED® or have started searching for information to do so.
