Diversity & Inclusion

Diversity & Inclusion

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    Rising

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    Rising Trailer

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    Fans of Love | Love Has No Labels | Ad Council

    For years, kiss cams have been a big part of American sports culture. This year, Love Has No Labels puts a twist on the kiss cam by turning it into a symbol for unbiased love. In the stadium, fans cheered for love in all its forms - regardless of race, gender, disability, age or religion. 
    Love Has No Labels is a movement to open our eyes to unconscious bias. While the vast majority of Americans consider themselves unprejudiced, many of us unintentionally make snap judgments about people based on what we see - whether it’s race, age, gender, religion, sexuality, or disability. By becoming aware of our own biases, we can work to end bias in ourselves, our families, our friends, and our communities. Rethink bias at www.lovehasnolabels.com.

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    We Are America ft. John Cena | Love Has No Labels | Ad Council

    To love America is to love all Americans. John Cena takes a break between dropping body slams to drop some truth – that patriotism is more than pride of country, it’s love beyond labels. Share your support for love and inclusion by creating your own #WeAreAmerica gif at lovehasnolabels.com.

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    Diversity & Inclusion – Love Has No Labels :60

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77% of Americans perceive our nation as divided

"love has no labels"

We are living in divisive times. Bias and discrimination are some of the most pressing issues facing our nation today. Hate crimes are on the rise and many groups feel increasingly marginalized and unsafe. Still, most Americans believe in equality (89%), consider themselves to be unprejudiced (85%) and many recognize there are things they can do to create a more inclusive world (78%). However because most don’t see themselves as part of the problem, they don’t recognize that they can be part of the solution by actively coming together and living inclusively.

Research has showed us that there is one moment where biases are eroded and we see incredible stories of people coming together—in times of disaster. These moments of togetherness show that we all have an inherent desire for inclusion & connection. Bias, society & social norms prevent us from acting like we do in disaster, every day. In reality, we are all skeletons with an innate capacity for love.

The latest iteration of the award-winning Love Has No Labels campaign, Rising, is a powerful film that takes us back to where we started with Love Has No Labels, reminding everyone to see each other as humans above all else. Directed by David Nutter of Game of Thrones and written by Lena Waithe, the film captures the poignant story of a diverse neighborhood coming together in a flood, rising above their differences to support each other in a time of need. The film challenges Americans to consider “Why does it take a disaster to bring us together? ”At a time where we’re seeing stories of togetherness overcome the devastation that comes with hurricane season, this story is timely and relevant to all. 

“Rising” encourages viewers to come together at lovehasnolabels.com. 

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