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Appreciating Natural Resources

Fostering Childhood Development Engagement with nature can help children grow up healthier and with a sense of the effects their actions have on the environment. Use PSAs to encourage families spend time together in a forest or park near them and to teach ways that Americans can reduce food waste in their homes.

Discovering Nature
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What It Addresses: PSAs encourage parents and caregivers to visit a forest or park with their families and unlock moments of discovery outdoors.
Why It's Important: Recent studies show that 79% of kids wish they could experience more outdoor adventures, yet only 59% of parents report regularly or occasionally visiting a forest or park with their children.
When To Air It: Air this for the upcoming summer break.

Reducing Food Waste
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What It Addresses: PSAs are designed to promote simple lifestyle changes like making shopping lists, repurposing leftovers, and learning how to properly store a wide variety of foods to help save the food.
Why It's Important: Each person discards an average of 20 pounds of food per month.
When To Air It: Air this for the summer BBQs!