Family in football outfits

Adoption from Foster Care

Thousands of teens in foster care are waiting for the love and support from a family, but unfortunately almost 20,0000 young people leave foster care without a family every year. Teens that have been adopted are more likely to graduate, go to college, and be more emotionally secure than their peers that have ‘aged out’ of foster care without the security and encouragement of family.

Inspired by real families’ stories, this honest and heartfelt campaign reveals the remarkable value there is in adoption for both teens and parents. With the tagline, “You can’t imagine the reward,” these emotional messages reassure prospective parents and inspire them to consider adopting a teen.

Since the campaign’s launch 15 years ago, more than 30,000 children once listed on have been placed with permanent families.

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U.S. Department of Health and Human Services' Children's Bureau, U.S. Department of Health and Human Services’ Children’s Bureau, AdoptUSKids
The Barbarian Group, Forsman & Bodenfors, KBS


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