The Secret to Motherhood encourages new and expecting moms to prioritize their mental health as an essential part of caring for themselves and their child.

This National Child Passenger Safety Week, the Ad Council and NHTSA deliver lifesaving reminders to ensure children are in the correct car seat for their age and size.

The Ad Council and the Alzheimer’s Association launch newest creative for the Alzheimer’s Awareness campaign, helping loved ones identify signs that may be more than normal aging

The most widely published sentence in technology today may also be the most ignored: AI can make mistakes. It sits in small gray type beneath nearly every chatbot and is repeated millions of times a day, yet most of us stopped seeing it long ago. So what do people actually know about AI's mistakes, and what do they do when they encounter one?

We talk a lot about the joy of becoming a mother. The loneliness, the anxiety and the fear—they rarely take center stage. This week, those feelings were front and center at Advertising Week New York.

At the Ad Council, one of my guiding principles is simple: technology should be used as a force for good. Sometimes that means using technology to meet people where they already are. Other times, it means using it to remove friction between people and the information they need.

Who’s familiar with GenAI, and who uses it? What messaging is most helpful for users, and how much trust do they place in results?

When shopping at the grocery store, what drives American consumers to pick up a sustainable item over one that’s not?

It’s clear that switching from fossil fuels to clean, efficient electric appliances can save households money, increase health, and improve our environment. What would motivate homeowners to actually make the switch?