Autism Awareness

Autism Awareness

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  • TV

    Autism Awareness - Truck :30

    http://www.autismspeaks.org/signsAutism is the fastest-growing serious developmental disorder in the United States.* Today, 1 in 68 children is diagnosed, a 33% increase in just the last two years. Despite this high prevalence, research shows that many parents of young children have very little knowledge about autism and are not seeking help soon enough. This campaign seeks to educate parents about the growing rate of autism in this country and to ultimately increase the level of early detection. The latest effort places emphasis on the importance of learning the signs of autism and seeking early diagnosis since the current age of diagnosis among low income families, particularly African Americans and Hispanics, is higher than the general public.Because there is currently no cure for autism and no effective means to prevent it, early detection is the crucial first step in helping children with autism. With appropriate early-intervention services from ages 3-5, between 20% and 50% of children diagnosed with autism will be able to attend mainstream kindergarten. *Source: Centers for Disease Control and Prevention (CDC), Morbidity and Mortality Weekly Report (MMWR), 2014.

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  • TV

    Autism Awareness - Eye Contact :30

    http://www.autismspeaks.org/signsAutism is the fastest-growing serious developmental disorder in the United States.* Today, 1 in 68 children is diagnosed, a 33% increase in just the last two years. Despite this high prevalence, research shows that many parents of young children have very little knowledge about autism and are not seeking help soon enough. This campaign seeks to educate parents about the growing rate of autism in this country and to ultimately increase the level of early detection. The latest effort places emphasis on the importance of learning the signs of autism and seeking early diagnosis since the current age of diagnosis among low income families, particularly African Americans and Hispanics, is higher than the general public.Because there is currently no cure for autism and no effective means to prevent it, early detection is the crucial first step in helping children with autism. With appropriate early-intervention services from ages 3-5, between 20% and 50% of children diagnosed with autism will be able to attend mainstream kindergarten. *Source: Centers for Disease Control and Prevention (CDC), Morbidity and Mortality Weekly Report (MMWR), 2014.

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  • Maybe - Autism Awareness
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    Maybe - Autism Awareness

    Maybe - Autism Awareness
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65% of parents of young children believe that autism is very or somewhat common, increasing from 45% when the campaign launched in 2006

Overview

Autism is the fastest-growing serious developmental disorder in the United States.*

Today, one in 68 children is diagnosed with an autism spectrum disorder, a 33 percent increase in the last two years. Despite this high prevalence, research shows that many parents of young children have very little knowledge about autism and are not seeking help soon enough.

While there is currently no cure or effective preventative for autism, appropriate early-intervention services from ages three to five make it possible for 20 to 50 percent of children diagnosed with autism to attend mainstream kindergarten. However, the current age of diagnosis among low-income families, particularly African American and Latino families, is higher than the general public.

Which is why the Autism Awareness campaign public service advertisements, created by volunteer agencies BBDO New York and LatinWorks, places emphasis on the importance of learning the signs of autism and seeking early diagnosis with the campaign message “Maybe is all you need to find out more about autism.” The PSAs encourages parents of young children to visit Autismspeaks.org/signs to learn the early signs of the disorder and get children with autism the help they need.

*Source: Centers for Disease Control and Prevention (CDC), Morbidity and Mortality Weekly Report(MMWR), 2009.

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